• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Copywriting

    Copywriting Courses

    Copywriting courses can help you learn how to write persuasive, clear, and engaging content that drives action across marketing channels.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Copywriting Course for Your Goals

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Planificación y estrategia de marketing digital

      Skills you'll gain: Search Engine Marketing, Target Market, Digital Media Strategy, Digital Advertising, Brand Management, Search Engine Optimization, Digital Marketing, Customer experience strategy (CX), Social Media Strategy, Digital Transformation, Marketing Strategies, Marketing Analytics, Sales Prospecting, Social Media Marketing, Lead Generation, Marketing Strategy and Techniques, Marketing, Web Content, Email Marketing, Web Analytics and SEO

      4.8
      Rating, 4.8 out of 5 stars
      ·
      211 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Email Marketing

      Skills you'll gain: Email Marketing, Newsletters, Marketing Automation, Digital Marketing, Campaign Management, Marketing Strategy and Techniques, Target Audience, A/B Testing, Growth Strategies, Lead Generation, Promotional Strategies, Customer Engagement, Automation, Law, Regulation, and Compliance

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Fundamentos de la publicidad en redes sociales

      Skills you'll gain: Paid media, Social Media, Instagram, Social Media Campaigns, Advertising, Online Advertising, Social Media Marketing, Facebook, Digital Advertising, Content Creation, Marketing, Copywriting, Information Privacy, General Data Protection Regulation (GDPR), Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      202 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universidad de Palermo

      Publicidad

      Skills you'll gain: Advertising, Integrated Marketing Communications, Online Advertising, Digital Advertising, Advertising Campaigns, Digital Media Strategy, Marketing Communications, Social Media Campaigns, Marketing, Social Media Marketing, Social Media, Paid media, Strategic Communication, Digital Marketing, Communication Planning, Marketing and Public Relations, Consumer Behaviour

      4.2
      Rating, 4.2 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Fundamentals of Speechwriting

      Skills you'll gain: Editing, Writing and Editing, Concision, Oral Expression, Public Speaking, Storytelling, Communication Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Enhance your Writing with Adjective Clauses

      Skills you'll gain: Grammar, Peer Review, Writing, Editing, Proofreading, English Language

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Enhance your Writing with Noun Clauses

      Skills you'll gain: Writing, Writing and Editing, Grammar, Peer Review, English Language

      4.9
      Rating, 4.9 out of 5 stars
      ·
      15 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      UBITS

      UX writing para principiantes

      Skills you'll gain: User Experience Design, Copywriting, UI/UX Research, Content Creation, Human Centered Design, Usability Testing, User Centered Design, Design Thinking, Storytelling, Writing and Editing, Writing

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Copy.AI for Beginners: Generate texts for various use cases

      Skills you'll gain: Prompt Engineering, Organizational Skills, Generative AI, Workflow Management, Copywriting, Content Creation, Writing, Editing, Brand Management

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      B

      Board Infinity

      Writing Effective Technical Documentation

      Skills you'll gain: Technical Writing, Technical Documentation, Technical Communication, Software Documentation, Writing, Writing and Editing, Proofreading, Typography, Augmented and Virtual Reality (AR/VR), Design Elements And Principles, Multimedia, Application Programming Interface (API)

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Search and Display Advertising

      Skills you'll gain: Pay Per Click Advertising, Google Ads, Online Advertising, Digital Advertising, Search Engine Marketing, Advertising Campaigns, Advertising, Keyword Research, Search Engine Optimization, Bidding, Marketing Automation, Key Performance Indicators (KPIs), Automation, Consumer Behaviour, A/B Testing, Video Production

      4.5
      Rating, 4.5 out of 5 stars
      ·
      97 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Strategies for Converting and Retaining Customers Online

      Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Online Advertising, Keyword Research, Customer Engagement, Advertising Campaigns, Digital Advertising, Web Analytics and SEO, Customer Acquisition Management, Marketing, Marketing Strategies, Lead Generation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      114 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to copywriting

    copywriting with chatgpt: produce compelling copy that sells
    copywriting with chatgpt: crafting high-quality blog content
    ai-enhanced copywriting: surferseo, upword and anyword
    ai-enhanced content creation:elevate copywriting with humata
    1…121314…18

    In summary, here are 10 of our most popular copywriting courses

    • Planificación y estrategia de marketing digital: Tecnológico de Monterrey
    • Email Marketing: Simplilearn
    • Fundamentos de la publicidad en redes sociales: Meta
    • Publicidad: Universidad de Palermo
    • Fundamentals of Speechwriting: Coursera Instructor Network
    • Enhance your Writing with Adjective Clauses: University of California, Irvine
    • Enhance your Writing with Noun Clauses: University of California, Irvine
    • UX writing para principiantes: UBITS
    • Copy.AI for Beginners: Generate texts for various use cases: Coursera Project Network
    • Writing Effective Technical Documentation: Board Infinity

    Why Learn Copywriting?

    Copywriting is the art of using words to influence, inform, and inspire—often in the context of advertising, branding, or digital marketing. It blends creativity with strategy to connect with audiences and prompt specific actions. Learning copywriting can help you craft compelling messages, boost conversions, and strengthen your voice across platforms.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok