• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Sports Marketing

    Sports Marketing Courses Online

    Learn sports marketing for promoting sports teams and events. Understand marketing strategies, fan engagement, and sponsorship.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Sports Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      444 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

      Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Persona Development, Target Audience

      4.7
      Rating, 4.7 out of 5 stars
      ·
      274 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Crea y diseña productos digitales en Canva

      Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Graphic and Visual Design Software, Digital Assets, Intellectual Property, Web Analytics, Graphic Design, Journals, Marketing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      425 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Inglés Empresarial: el márketing y ventas

      Skills you'll gain: Sales Presentations, Graphic Design, Brainstorming, Verbal Communication Skills, Presentations, Communication, English Language, Marketing Materials, Advertising, Advertising Sales, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Business Communication, Business Marketing, Communication Strategies, Marketing, Professional Networking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      323 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Beneficios y características de las redes sociales más significativas

      Skills you'll gain: Social Media, Network Analysis, Social Media Strategy, Social Media Marketing, Professional Networking, Cross-Channel Marketing, Business Strategies, Digital Communications

      4.4
      Rating, 4.4 out of 5 stars
      ·
      981 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Gestión de marca y producto

      Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      745 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      National Academy of Sports Medicine

      Understanding Fitness Programming

      Skills you'll gain: Train The Trainer, Rehabilitation, Coaching, Physical Therapy, Kinesiology, Injury Prevention, Safety Assurance, Adaptability, Goal Setting, Communication, Anatomy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      28 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Lausanne

      Doping : Sports, Organizations and Sciences

      Skills you'll gain: Laboratory Testing, Biochemistry, Pharmacology, Culture, Social Sciences, Sociology, Arbitration, Cultural Diversity, Law, Regulation, and Compliance, Ethical Standards And Conduct, Governance, Behavioral Economics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      367 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of New Mexico

      Administración Estratégica y Emprendedora

      Skills you'll gain: Business Strategy, Strategic Thinking, Business Metrics, Organizational Strategy, Entrepreneurship, Innovation, Performance Measurement, Competitive Analysis, Resource Management, Market Dynamics, Environmental Management Systems, Market Trend, Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      N

      Northwestern University

      Career 911: Your Future Job in Medicine and Healthcare

      Skills you'll gain: Verbal Communication Skills, Healthcare Industry Knowledge, Health Care, Public Speaking, Mentorship, Leadership, Relationship Building, Personal Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      172 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Leadership Through Marketing

      Skills you'll gain: Resource Allocation, Marketing Strategies, Customer experience strategy (CX), Data Science, Brand Management, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Leadership, Consumer Behaviour, Advertising, Organizational Change

      4.6
      Rating, 4.6 out of 5 stars
      ·
      466 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Reports, Dashboards, and Customer Success in Salesforce

      Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Sales Operations, Sales Enablement, Customer Relationship Management, Data Visualization, Customer Support, Sales Management, Customer and Client Support, Customer Service, Sales Strategy, Performance Reporting, Business Reporting, Data-Driven Decision-Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      250 reviews

      Beginner · Course · 1 - 4 Weeks

    Sports Marketing learners also search

    Marketing
    Digital Marketing
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…505152…183

    In summary, here are 10 of our most popular sports marketing courses

    • Marketing analytics: Know your customers: Macquarie University
    • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School
    • Crea y diseña productos digitales en Canva: Coursera Project Network
    • Inglés Empresarial: el márketing y ventas: Arizona State University
    • Beneficios y características de las redes sociales más significativas: Tecnológico de Monterrey
    • Gestión de marca y producto: IE Business School
    • Understanding Fitness Programming: National Academy of Sports Medicine
    • Doping : Sports, Organizations and Sciences: University of Lausanne
    • Administración Estratégica y Emprendedora: University of New Mexico
    • Career 911: Your Future Job in Medicine and Healthcare: Northwestern University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok