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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Digital Marketing and Growth Hacking

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Web Analytics and SEO, Digital Advertising, Email Marketing, Search Engine Optimization, Digital Marketing, Social Media Management, Social Media Campaigns, Google Ads, AI Personalization, Target Audience, Content Marketing, Performance Analysis, E-Commerce, Generative AI, Paid media, Growth Strategies, Strategic Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      27 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Optimization: Grow Your Presence

      Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Web Analytics and SEO, Marketing Analytics, Social Media Content, Analytics, Web Content, Social Media Strategy, Content Strategy, Digital Media Strategy, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Revenue Management, Social Media Management, Brand Marketing

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      U

      Universidades Anáhuac

      Marketing Digital: Desde SEO hasta Analítica de Datos

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Keyword Research, Content Marketing, Customer experience strategy (CX), Marketing Effectiveness, Social Media Strategy, Marketing Analytics, Data Analysis, Paid media, Return On Investment

      4.3
      Rating, 4.3 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      S

      SkillsBooster Academy

      DeepSeek R1 for AI Marketing and Business Strategy

      Skills you'll gain: Return On Investment, Financial Modeling, Business Strategy, Marketing Strategies, Dashboard, Business Planning, Performance Measurement, Market Analysis, Competitive Analysis, Market Trend, Strategic Decision-Making, Strategic Leadership, Data-Driven Decision-Making, Plan Execution, Target Audience, Content Marketing, Online Advertising, Prompt Engineering, Digital Marketing, Media Planning

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Brand Management: Strategies for a Strong Brand

      Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Value Propositions, Governance, Corporate Sustainability, Storytelling, Environmental Social And Corporate Governance (ESG), Innovation, Customer Engagement, Data-Driven Decision-Making, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      171 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Business Intelligence (BI) Analyst

      Skills you'll gain: Dashboard, Business Intelligence, Data Warehousing, Data Visualization, SQL, Data Storytelling, IBM DB2, Pivot Tables And Charts, Descriptive Statistics, Database Design, MySQL, Star Schema, Relational Databases, Business Analytics, Data Analysis, Data Cleansing, Tableau Software, Data Mining, Data Wrangling, Data Collection

      4.7
      Rating, 4.7 out of 5 stars
      ·
      14K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Data Engineering

      Skills you'll gain: NoSQL, Data Warehousing, IBM Cognos Analytics, Dashboard, Data Visualization, Apache Spark, Apache Hadoop, SQL, Linux Commands, Database Administration, Web Scraping, Data Pipelines, Database Design, Extract, Transform, Load, Interviewing Skills, Generative AI, Jupyter, Python Programming, Data Science, Data Analysis

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      60K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      From Likes to Leads: Interact with Customers Online

      Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Campaigns, Social Media Management, Target Audience, Content Creation, Brand Strategy, Marketing Analytics, Digital Marketing, Brand Awareness, Digital Advertising, Performance Reporting, Advertising Campaigns, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Retail Marketing Strategy

      Skills you'll gain: Marketing Strategies, Competitive Analysis, Consumer Behaviour, Business-To-Consumer, Branding, Customer experience strategy (CX), Merchandising, Brand Strategy, E-Commerce, Technology Strategies, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      275 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Google SEO Fundamentals

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Digital Marketing, Content Strategy, Marketing, Content Creation, Social Media, Information Architecture, Artificial Intelligence, Technical Documentation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations: Data, Data, Everywhere

      Skills you'll gain: Data Ethics, Data Analysis, Data-Driven Decision-Making, Data Literacy, Analytics, Spreadsheet Software, Business Analytics, Data Cleansing, Exploratory Data Analysis, Data Collection, Data Processing, Query Languages, Data Visualization Software, Data Visualization, SQL

      4.8
      Rating, 4.8 out of 5 stars
      ·
      116K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Marketing en redes sociales de Meta

      Skills you'll gain: Target Audience, Content Performance Analysis, Paid media, Social Media Marketing, Social Media Management, Social Media Content, Data Storytelling, Social Media Campaigns, Social Media, Social Media Strategy, Campaign Management, Performance Analysis, Content Creation, Marketing Budgets, Marketing Effectiveness, Advertising Campaigns, Performance Metric, Advertising, Online Advertising, Facebook

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Professional Certificate · 3 - 6 Months

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    In summary, here are 10 of our most popular search engine marketing courses

    • IBM Digital Marketing and Growth Hacking: IBM
    • YouTube Optimization: Grow Your Presence: Coursera
    • Marketing Digital: Desde SEO hasta Analítica de Datos: Universidades Anáhuac
    • DeepSeek R1 for AI Marketing and Business Strategy: SkillsBooster Academy
    • Brand Management: Strategies for a Strong Brand: Coursera Instructor Network
    • IBM Business Intelligence (BI) Analyst: IBM
    • IBM Data Engineering: IBM
    • From Likes to Leads: Interact with Customers Online: Google
    • Retail Marketing Strategy: University of Pennsylvania
    • Google SEO Fundamentals: University of California, Davis

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