• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy And Techniques
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "marketing strategy and techniques"

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Strategic Management

      Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Planning, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Market Share

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Business Strategy

      Skills you'll gain: Business Strategy, Organizational Strategy, Strategic Leadership, Strategic Thinking, Business Modeling, Strategic Decision-Making, Competitive Analysis, Value Propositions, Market Analysis, Innovation, Analysis

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      AI and Machine Learning Algorithms and Techniques

      Skills you'll gain: Unsupervised Learning, Generative AI, Large Language Modeling, Supervised Learning, Deep Learning, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Reinforcement Learning, Statistical Machine Learning, Predictive Modeling, Machine Learning Algorithms, Artificial Neural Networks, Feature Engineering, Decision Tree Learning, Business Logic, Dimensionality Reduction, Data Modeling, Performance Metric

      4.6
      Rating, 4.6 out of 5 stars
      ·
      38 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Brand Identity and Strategy

      Skills you'll gain: Brand Strategy, Branding, Logo Design, Brand Management, Target Audience, Consumer Behaviour, Value Propositions, Marketing, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Color Theory

      4.7
      Rating, 4.7 out of 5 stars
      ·
      854 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Digital Marketing

      Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Customer Relationship Management, Brand Management, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      217 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Building a Business Presence With Facebook Marketing

      Skills you'll gain: Facebook, Social Media Content, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media Campaigns, Social Media, Marketing, Customer Engagement, Business Marketing, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      Starweaver

      Grow with AI: Your AI-driven Growth Marketing strategy

      Skills you'll gain: AI Personalization, Marketing Strategies, Email Marketing, Growth Strategies, Marketing Automation, Marketing Effectiveness, Marketing Analytics, Customer experience strategy (CX), Customer Engagement, Lead Generation, Artificial Intelligence, Customer Insights, Customer Retention, Business Ethics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      66 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Data Analytics with Excel and R

      Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Visualization, Shiny (R Package), Data Wrangling, Exploratory Data Analysis, Relational Databases, Big Data, Ggplot2, Database Design, Data Analysis, IBM Cognos Analytics, Data Presentation, Data Mining, Dashboard, Excel Formulas, Data Manipulation, Web Scraping, Microsoft Excel

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      29K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Corporate Strategy

      Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Business Strategies, Global Marketing, Strategic Thinking, Strategic Planning, Organizational Strategy, Governance, Strategic Partnership, Business Ethics, Value Propositions, New Business Development, International Finance

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Marketing in a Digital World

      Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Transformation, Digital Advertising, E-Commerce, Price Negotiation, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      DeepLearning.AI

      Improving Deep Neural Networks: Hyperparameter Tuning, Regularization and Optimization

      Skills you'll gain: Tensorflow, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Performance Tuning, Artificial Neural Networks, Machine Learning Algorithms, Analysis, Debugging

      4.9
      Rating, 4.9 out of 5 stars
      ·
      63K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International Entertainment and Sports Marketing

      Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Content Marketing, Marketing Strategies, Brand Marketing, New Business Development, Innovation, Influencing, Storytelling, Virtual Reality

      4.7
      Rating, 4.7 out of 5 stars
      ·
      489 reviews

      Mixed · Course · 1 - 4 Weeks

    1…91011…834

    In summary, here are 10 of our most popular marketing strategy and techniques courses

    • Strategic Management: Copenhagen Business School
    • Business Strategy: University of Illinois Urbana-Champaign
    • AI and Machine Learning Algorithms and Techniques: Microsoft
    • Brand Identity and Strategy: IE Business School
    • Introduction to Digital Marketing: University of California, Irvine
    • Building a Business Presence With Facebook Marketing: Coursera Project Network
    • Grow with AI: Your AI-driven Growth Marketing strategy : Starweaver
    • IBM Data Analytics with Excel and R: IBM
    • Corporate Strategy: University of Illinois Urbana-Champaign
    • Marketing in a Digital World: University of Illinois Urbana-Champaign

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok